world_of_commerce --author=marcel
Keep track of what's happening in commerce
Field notes from Marcel Hollerbach. CIO and Co-Founder at Productsup. Updates on product data, feed management, retail media and agentic AI.
latest posts
all posts →
0220 reactions
I can't believe we're two months away from 2027 and the easiest way to save something as a PDF is still to…
I can't believe we're two months away from 2027 and the easiest way to save something as a PDF is still to lie to your computer and tell it you're about to print it... #PDF #Adobe #Microsoft #Apple
0314 reactions
ChatGPT gets the headlines, but Google gets the audience. Emarketer estimates that 187.4 million Americans…
ChatGPT gets the headlines, but Google gets the audience. Emarketer estimates that 187.4 million Americans see Google's AI Overviews every month. Looking at that, I’d start my optimization efforts in the Google universe.…
0436 reactions
Feed quality improves discovery relevance! 🔥 That's what OpenAI says in their own specification.
In calls with customers, the question frequently comes up: "How do I make sure my products get found and recommended by AI agents like ChatGPT?" OpenAI provides the answer itself: "Product feeds provide structured catalo…
05157 reactions
I think the 10%+ sell-off of Google after its Q3 earnings is massively exaggerated. Everybody is focusing o…
I think the 10%+ sell-off of Google after its Q3 earnings is massively exaggerated. Everybody is focusing on the lower monetization Google is seeing in AI mode and the expenses for data centers. I think Google is in a pr…
0617 reactions
Where is all the organic traffic going?! A recent study by Kevin Indig and Similarweb suggests that Google’…
Where is all the organic traffic going?! A recent study by Kevin Indig and Similarweb suggests that Google’s blended "Sponsored Results" are a larger driver of organic traffic declines than AI Overviews. The key takeaway…
076 reactions
Looks like you can buy ChatGPT Ads now via Amazon DSP. A Delta Airlines ad showed up within ChatGPT and you…
Looks like you can buy ChatGPT Ads now via Amazon DSP. A Delta Airlines ad showed up within ChatGPT and you can see it was most likely booked via Amazon DSP as it is using Amazons click-tracking. Has anyone out there als…
08Recommended Podcast
How to survive Amazon
Ian Jindal spoke with Paul Porter of Hamleys in the latest episode of Retailcraft. Listen to the full episode. To survive in a retail landscape where Amazon swallows up to 40% of UK toy sales, Hamleys relies on immersive…
0972 reactions
I see more gatekeepers are pulling up the drawbridge:
🛑 Delta is restricting outside agents from booking flights 🛑 JPMorgan, Citi & Charles Schwab are pushing back on agents accessing accounts and moving money 🛑 Amazon has blocked unauthorized shopping agents. 🛑 Yelp wa…
10Recommended Podcast
In a recent discussion, James Gurd and Voyado’s Max Etheridge unpack a critical challenge for modern e-comm…
In a recent discussion, James Gurd and Voyado’s Max Etheridge unpack a critical challenge for modern e-commerce: helping shoppers find the right items when they lack exact search terms. The core consensus aligns perfectl…