world_of_commerce --author=marcel
Field notes from Marcel Hollerbach. CIO and Co-Founder at Productsup. Updates on product data, feed management, retail media and agentic AI.
Amazon vs. Meta. Round 1 🥷 . Amazon has cut off Meta's "Muse" AI assistant from making purchases on behalf of users on Amazon. Users attempting to shop via Muse receive a popup stating the unauthorized agent violates Am…
#Nonsense #Apple #Dongles
Claude makes its first move into commerce 🛍️ . Apparently, product cards have been live since June, but I wasn't able to trigger product card results until today. The feature is called "product_carousel_display_v0". In…
OMClub 2026! We have 5 spare tickets 🎟️ to give away for #OMClub 🪩 at #DMEXCO next week. If you know someone who still needs a ticket please tag them in a comment. We'll raffle them end of week. If you are around next…
Wow! 🤯 That’s a plot twist. '99% of shoppers who research with ChatGPT consult #Google for final decisions,' said Brendon Kraham on stage today. It’s quite funny, actually. Google measured that people click on an ad in…
Apparently US users report that Muse actually browses retailers like a human and walks right through the front door. Here is what they observed: True Agentic Action: Muse navigates and executes the purchases for you. Dee…
AMZN Stock has rallied 4% after investment bank evercore said Agentic AI could supercharge Amazon’s retail growth Why is that? One reason is that Amazon shoppers are generally very happy with Alexa for Shopping, formerly…
As of now, Meta is adding user-distributed invite codes for Muse as the agent moves from internal testing to a limited closed alpha on mobile and web. Muse will be able to handle quite a few commerce tasks: Product Disco…
Trigger warning! Anthropic launched Merchant agents. 😵 I think they have the potential to kill a whole bunch of businesses. Saaspocalypse?! Merchant agents let you watch sales, stock, and pricing across the storefront,…
Yesterday, Anthropic announced two Commerce agents. In this post, I’ll cover the first type, which Anthropic calls Consumer agents. Consumer agents let merchants embed a conversational layer into their apps to help custo…