world_of_commerce --author=marcel
Field notes from Marcel Hollerbach. CIO and Co-Founder at Productsup. Updates on product data, feed management, retail media and agentic AI.
ChatGPT gets the headlines, but Google gets the audience. Emarketer estimates that 187.4 million Americans see Google's AI Overviews every month. Looking at that, I’d start my optimization efforts in the Google universe.…
In calls with customers, the question frequently comes up: "How do I make sure my products get found and recommended by AI agents like ChatGPT?" OpenAI provides the answer itself: "Product feeds provide structured catalo…
I think the 10%+ sell-off of Google after its Q3 earnings is massively exaggerated. Everybody is focusing on the lower monetization Google is seeing in AI mode and the expenses for data centers. I think Google is in a pr…
Where is all the organic traffic going?! A recent study by Kevin Indig and Similarweb suggests that Google’s blended "Sponsored Results" are a larger driver of organic traffic declines than AI Overviews. The key takeaway…
Looks like you can buy ChatGPT Ads now via Amazon DSP. A Delta Airlines ad showed up within ChatGPT and you can see it was most likely booked via Amazon DSP as it is using Amazons click-tracking. Has anyone out there als…
Ian Jindal spoke with Paul Porter of Hamleys in the latest episode of Retailcraft. Listen to the full episode. To survive in a retail landscape where Amazon swallows up to 40% of UK toy sales, Hamleys relies on immersive…
🛑 Delta is restricting outside agents from booking flights 🛑 JPMorgan, Citi & Charles Schwab are pushing back on agents accessing accounts and moving money 🛑 Amazon has blocked unauthorized shopping agents. 🛑 Yelp wa…
In a recent discussion, James Gurd and Voyado’s Max Etheridge unpack a critical challenge for modern e-commerce: helping shoppers find the right items when they lack exact search terms. The core consensus aligns perfectl…
1) Add "ex-Anthropic" to your LinkedIn (nobody checks...) 2) Change your headline to "Cooking" 3) Enjoy months of free dinners You're welcome. Follow for more advice ;) #Anthropic #Founder #Startup #AI #Investments
Listen to the full episode here: Episode 578 What it is about? 🛠️ Good SEO = Good GEO: Fast, accessible, and properly structured sites (using schema) win in both worlds. You don’t need separate teams for AI search and t…